We’ve talked about this on Computer Talk Radio before, but now the stats are in on cordcutters. More of us are steaming, than ever before, even if we still have cable. The biggest number that I think we need to focus on is that the average American is willing to pay 42 dollars a month for services. This does indicate that there is a cap to this growth, in the form of consumers just not pursuing each and every streamer.
Streaming now accounts for nearly 20% of TV consumption in the U.S., per Nielsen.