Meta, aka Facebook, etc, announced plans to limit political content on Instagram and Threads, causing widespread debate. The stated goal is to let users choose their engagement with political content, avoiding unsolicited political recommendations. Critics argue Meta’s vague definition of “political” content could impact the visibility of various social issues, questioning how decisions will be made. Despite reducing political content, Meta continues to profit from political ads, raising questions about its priorities and the impact on public discourse and information access. In an election year, there’s much to watch for.

Adam Mosseri, the Meta executive who oversees both Instagram and Threads, has said the apps will avoid promoting undefined “political content.”

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